Madness Jams is our in-house music IP focused on curating unforgettable live and digital music experiences that celebrate India's diverse musical landscape.
By bringing together artists, audiences, and brands, we create culture-first properties that feel authentic, electric, and unmissable - both in person and on screen.
We elevate India's independent and mainstream music ecosystem through world-class audio- visual storytelling, building platforms where talent thrives and audiences discover their next obsession.

The Big Forkers is our flagship food and travel IP that takes viewers on an unapologetic journey through India’s culinary landscape.
With a no-holds-barred approach, the show dives deep into regions through their cuisine, stories, and the people who keep traditions alive. We explore street corners and hidden kitchens, uncovering the extraordinary flavours that define communities.
Blending humour, insight, and authenticity, The Big Forkers celebrates the richness hidden in everyday meals- proving that the best stories are often told through food.
We build branded IPs that audiences choose to watch – not just content they scroll past.
Our branded stories function as long-term cultural touchpoints, not one-off campaigns. They build equity, foster emotional connections, and become conversation starters that extend far beyond the initial release.

Celebrating modern love and commitment through emotionally resonant storytelling that redefines what it means to say "yes".

Championing individuality and self-expression through intimate stories of how people create sanctuaries in their homes.

Celebrates progress rooted in India’s towns and villages. spotlight community spaces that embody the true spirit of transformation.